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May 10, 2024
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2012-13 Vincennes University Catalog [ARCHIVED CATALOG]
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MKTG 250 - Sales Management
3 hrs (Sem II)
The human aspects of selling and sales management strategies. How to sell all kinds of customers; how to use persuasive skills to create customer commitment; how to uncover customer wants and prove benefits; and how to get repeat business. Techniques to better motivate, coach and counsel sales people to help them grow and produce more sales. 3 lecture hours.
Writing and Speaking Intensive Course
Prerequisite(s): A grade of C or better in MKTG 155 and MGMT 255 .
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